Tuesday, April 2, 2013

City & the Sports Backers Partner to Host RVA Streets Alive! Festival

Mayor Dwight C. Jones and the Sports Backers Executive Director, Jon Lugbill joined 6th District Councilwoman Ellen Robertson and Richmond City Health District Director, Dr. Donald Stern today in announcing that the Mayor’s Healthy Richmond Campaign and the Richmond City Health District are partnering with the Sports Backers to host the inaugural RVA Streets Alive!. The festival will be held on Saturday, June 22, from 10 a.m. to 3 p.m. The free event is open to the public, and was created to promote and celebrate active and healthy lifestyles throughout communities by opening up roads and streets safely to the public for physical activity.

“We are excited to announce RVA Streets Alive! in the city of Richmond. This event will provide an interactive platform to celebrate the active lifestyle that is vitally important to the health of our city,” says Mayor Jones. “With fitness and movement as its centerpiece, this outdoor health fair is the beginning of a unique Richmond tradition.”

During RVA Streets Alive! a 2.5-mile loop on city streets will be closed to automobile traffic to allow residents and visitors to use these streets to be active through running, walking, biking, and many other physical activities. Vendors will be on-site offering health and fitness information and interactive demonstrations.

“This is one event that all Richmonders can take part in, no matter what their fitness preference is,” commented Jon Lugbill. “Whether you are a runner, a biker, or a yoga enthusiast, the road is open for you.”

The event will close the southbound lanes of the Manchester Bridge, bearing left onto Commerce Road. At Hull Street, the course turns left and crosses the 14th Street Bridge to Canal Street, where the course continues left to Virginia Street. At Virginia Street, the course will make a left, turn up to go across the canal before turning right along the flood wall, through the parking lot and up to Byrd Street, where it will reconnect with the Manchester Bridge to complete the loop.

“We invite all Richmonders to join us for RVA Streets Alive!, and to come learn more about ways to live an active, healthy lifestyle,” said Dr. Donald Stern. “By working together and collaborating in the home, in our schools, and in the community, we are working to provide opportunities for Richmonders of all ages to engage in regular physical activity and turn the tide against obesity and chronic diseases.”

For more information about RVA Streets Alive!, or to sign up to be a vendor, please visit: www.sportsbackers.org.

Monday, April 1, 2013

Virginia Corporate Community Steps Up with Significant Support for 2015 World Cycling Championships

Richmond 2015 halfway to fundraising goal, shifts focus to 
innovative national and international corporate partnerships.

Richmond 2015, the organizing committee for the 2015 UCI Road World Championships, announced today that it has reached a major milestone, by raising more than 50 percent of its approximately $21 million goal.  

The organization’s initial Founding Partners have committed more than $11 million. Those partners include the following Virginia-based corporations and organizations: Altria, CarMax, Dominion, Genworth, Hourigan Construction, Kings Dominion, MWV, McGuire Woods, Norfolk Southern, Piascik, The Community Foundation serving Richmond and Central Virginia, VCU Medical Center and Williams Mullen. Furthermore, we have received generous individual contributions from Bill and Alice Goodwin and Jim and Bobbi Ukrop. 

The announcement was made at Lewis Ginter Botanical Gardens, site of the Lakeside Wheel Club, one of the area’s first bicycling clubs, founded in 1894. All four of Richmond 2015’s co-chairmen were represented to announce the progress to date. They are Thomas F. Farrell II, Chairman and CEO of Dominion; Mayor Dwight C. Jones; Governor Robert F. McDonnell and Senator Mark R. Warner (D-VA). 

“It is great to see Richmond 2015 making so much progress so early in the preparation for the Road World Championships,” Farrell said. “This collective support from the community clearly demonstrates the excitement and enthusiasm around this tremendous opportunity.”

Mayor Dwight Jones expressed his appreciation for the business community’s strong support for “this unprecedented opportunity to showcase the Richmond region on a global stage.” Mayor Jones added, “projections show economic impact, largely from tourism, as approximately $158 million throughout the Commonwealth. The long-range impact will be even more significant by attracting talented new residents and growing businesses to our region.”

“Staging a world-class event with more than 1,000 elite athletes representing more than 70 nations will bring positive attention to the Commonwealth,” said Governor McDonnell. “We are excited to showcase our region to the hundreds of thousands of onsite spectators and the hundreds of millions watching on global television.”

The Commonwealth of Virginia, the City of Richmond and Henrico County have made significant commitments of Founding Partner support.

Sen. Warner could not attend the news conference, but sent a note that was read by Governor McDonnell, saying, “by stepping up financially to make this global sporting event a success, Virginia’s business leaders are supporting nothing less than a transformation of how we see ourselves and of how the world sees us. ”

“I know as a former resident of Richmond, I am looking forward to seeing the best cyclists in the world go through these familiar streets,” Sen. Warner added.

“It is important to recognize that we still have a long way to go to reach our goals,” Flohr said. “Most of our efforts to-date have been devoted to reaching out to our community for financial support and the response has exceeded our expectations.”

In recent months, the organization has made “a pivot towards establishing partnerships with national and international corporations that are interested in leveraging a wide-range of traditional and innovative partnership elements,” Flohr said. “Many positive conversations have taken place with such potential partners, with many more to come.”

Earlier this week Richmond 2015 participated in a summit in New York City about the expanded role of bicycles in a society and the role the World Championships can play in positively impact health, sustainability and resiliency. This group of thinkers and corporate influencers from different industries came together to generate ideas and discuss civic implications and business opportunities that bicycling presents and how the 2015 World Championships can best be leveraged.

About Richmond 2015

Richmond 2015, Inc. is the independent non-profit corporation responsible for the organization, management and promotion of the 2015 UCI Road World Championships. The 2015 World Championships is projected to generate approximately $158 million in economic impact, 450,000 onsite spectators and a global television audience of more than 300 million viewers.

About the UCI Road World Championships

The UCI Road World Championships is cycling’s pinnacle event, held annually in an international city as chosen by the UCI, the sports governing body. Upcoming World Championships will be held in Florence, Italy in 2013 and Ponferrada, Spain in 2014.

For more information about Richmond 2015, visit our website at www.Richmond2015.com, Follow us on Twitter at www.Twitter.com/Richmond2015 or Friend us on FaceBook at www.FaceBook.com/Richmond2015.